## Summary

I've completed the FY2024–FY2025 price-volume-mix analysis. Revenue remained essentially flat at $11.2M, declining just ($5K) or (0.04%). Here's what drove the minimal change:

**Net effects:**
- **Volume** lost ($395K) — unit decline of 3.5% across all families
- **Mix** gained $135K — shift toward higher-margin segments, especially SMB and Mid-Market
- **Price** gained $256K — pricing actions offset volume losses

**Key movers:**
- **Print Consumables** (+$83K) — strongest performer with pricing and mix gains offsetting volume decline
- **Breakroom** (+$53K) — strong mix tailwinds drove growth despite volume headwinds
- **Enterprise segment** (−$749K) — major drag from volume and mix losses, especially in Paper
- **Paper** (−$20K overall) — heavy volume and mix losses in Enterprise partially offset by strong pricing

The results reflect a classic "sell less at higher prices, better segment mix" story, where pricing discipline and favorable customer mix shifts nearly perfectly offset volume declines.

Output files saved to `output/`:
- `pvm.json` — detailed calculations reconciled to the cent
- `pvm-note.md` — executive summary